Jimmy Buffett, Canaan Fair Trade?
Green America's National Green Pages are out, and Canaan Fair Trade is featured on page 34 with a full page ad. How did a little fair trade company from Palestine get this great access to a larger consumer market?
Canaan Fair Trade was chosen to receive a full page ad in the 2014 National Green Pages due to the generosity and support of Jimmy Buffett's Margaritaville Store in Key West, Florida, and Sunshine Smith.
The special ad is awarded annually to a fair trade company in the Green America Business Network to promote their good work and allow them to access a larger consumer market. Canaan Fair Trade was honored for their work promoting a fair and just supply chain for producing olive oil.
Jimmy Buffett and his friend Sunshine Smith have for many years supported environmental and social investing causes, and she is a founding member of Slow Money and a leader in the sustainable agriculture and organic food movements. Our Palestinian farmers of the PFTA appreciate this honor from one of their own.
You can get the National Green Pages, the Guide to Socially Responsible Investing, the magazine Green American and a host of other green living benefits by becoming a member of Green America. The best benefit is being part of a growing movement for the just and sustainable future we all want.